Consumers like bread with less salt, says OSU taste test, Dec. 18

Consumers can’t tell the difference between regular bread and bread with 10 percent less salt, according to taste tests by Oregon State University. Researchers at OSU’s Food Innovation Center in Portland asked nearly 200 people to sample slices of whole wheat sandwich bread made with normal salt levels as well as ones with 10 percent, 20 percent and 30 percent less salt. People tasted a difference in the 20 percent and 30 percent reductions but they still liked the appearance, texture, smell and taste the same as the normal bread, which was made with 14 grams of salt per slice. They also said they would be willing to buy a loaf of any of the four samples.